Archives - 'Digital Marketing'

Digital marketing in 2018: A glossary every marketer should have

To call the world of digital marketing fast-paced is an understatement. The digital landscape is always evolving with state-of-the-art... Read more>>

Marketing trends in 2018 that will help you engage your audience

The intersection between digital technology and business has never been more evolved and dynamic. Marketing trends in 2018 range from... Read more>>

How to conquer the banner ad 5-second rule

You’ve heard of the 5-second rule when it comes to dropping food on the ground, right? For me, it’s a 0-second rule, but to each their... Read more>>

SEO vs. SEM: What’s the difference?

New to digital marketing? Understanding the complex jargon of this industry can be a challenge. In a world of CPC, CTR, and PPC, we’re... Read more>>

The automated advantage: 6 key components of marketing automation

If you’re a present-day marketer, you’ve probably become familiar with the term “marketing automation.” Maybe you’ve just heard... Read more>>

Embracing the evolving digital landscape

Two Rivers Marketing never shies away from a challenge. As a matter of fact, we pride ourselves on “challenging the current” every day... Read more>>

Rise in voice search increases need for personalization and relevancy

“Google, what kind of welder should I get?” “Siri, where is the closest excavator dealer?” Voice search isn’t traditional... Read more>>

Digital marketing trends to look for in 2018

Public relations specialist Avery Amensen sat down with our digital marketing director Hillary Ferry to discuss trends she’s keeping an... Read more>>

Are you using Google to its fullest potential?

How many times a day do you use Google? You likely use it daily to search for information. You probably watch YouTube videos every now and... Read more>>

4 easy-to-use SEO tools from Digital Summit Minneapolis

“All marketing is digital.” This is a phrase I’ve heard several times around the agency. And it makes sense. Digital marketers... Read more>>