Great products and great construction professionals have that little something extra that sets them apart — an “x factor.” It’s what sets apart Volvo’s excavator products, and it’s what sets apart the people who use them.
You could send a few thousand postcards or run a few dozen ads. Or, you could wrap a 14-story Las Vegas hotel overlooking the entrance to the construction industry’s largest trade show.
Trade Show Graphics
Keep it simple. Keep it branded. And for goodness sakes, tell a compelling brand story. Mission accomplished.
Two Rivers helped Volvo tell their story, from the early days in Eskilstuna, Sweden, to the future of Volvo products, at the Volvo Customer Center at the North American headquarters in Shippensburg, Pennsylvania.
A picture is worth a thousand words, sure … but sometimes you need more. Conveying the full story of a new service program while keeping the audience engaged required the visual appeal of 3-D animation.