Bobcat

Bobcat invented the compact equipment category. And they continue to lead the way in the compact equipment category … Two Rivers has worked closely with Bobcat for more than a decade to promote the brand, support the sales channel, and deliver on the
One Tough Animal™ promise.

 

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Video

In 2014, Bobcat Company kicked off a contest to give away a Special Edition One-Millionth Bobcat® Loader. They asked, “How does Bobcat make you unstoppable?” Over 12,000 entries were received. One winner was chosen.

 

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Custom Publication

Over the years, the Bobcat customer-facing publication, WorkSaver® magazine, has grown from a small newsletter to a full-fledged quarterly magazine.

 

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Social Media Marketing

The white paint of a Bobcat skid-steer loader or mini excavator is as iconic as the equipment is tough. The paradox of clean-cut toughness was worth celebrating.

 

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Illustration / Infographics

Sometimes a picture is the best way to tell the story. And when you can simplify the image down to a few key elements, the product benefits are loud and clear.

 

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Illustration / Infographics

There are dozens of attachments to help Bobcat owners get the job done. Telling that story in a compelling way was our job.